Andy Nulman Is Giving Away Copies Of His New Book
If blogs are good for marketing, the might be good for sucking up. So Andy Newman (www.andynulman.com. ), who I saw at the oly case camp in Montreal in 2006, is giving his new book away. So I do… I would certainly love to read this book… now! So let see if I [...]
Interactive Advertising – The first step to a new conversation
So I was thinking… we have been been thinking, talking, reading, writing about conversation for a while now. But, can we have a conversation through advertising? The more I read about it, the least I see it happening. This is pretty disturbing when your; my business (h2hinteractif.com) depends on advertising. Not that I am trying [...]
Looking For Conversation Tools; Can You Help?
I am looking for web conversation tools. Well, to be specific, I am looking for a list of tools that would help a business to listen to his clients or the global conversation; if there is such thing as global conversation. as you will see in my text – Shooting at the Stars that will [...]
The Age of Conversation
So I have been selected to write a part The Age of Conversation 2008. That means I have to get back to writing on a regular basis. But first, here is my share in promoting the Bum Rush day on the 29th. This Saturday!
Here is what Drew at Drew’s marketing minute is proposing:
« We have finally [...]
Twitter for personal branding
I think I will have dinner with Ozzy Osbourne next week-end. I will just call my buddy and tell him that I will be stopping by this week-end with the wife and kids. All this to say that I just got a Twitter mail telling me that Ozzy himself wanted me for a friend. I [...]
Bob Garfield’s Big Complaint About Super Bowl Advertisers
I like this video comment by Bob Garfield about Super Bowl advertisers.
Published: January 28, 2007
NEW YORK (AdAge.com) — Are Super Bowl marketers hurting their chances to maximize their commercials’ impact by keeping all details of the ads secret until the day of the game? This is one of the prickly issues Advertising Agead critic Bob [...]
Markets Are Conversation – the initial idea
Here is how I have decided to write this essay after all. I believed this passage is one of the strongest of the The Cluetrain Manifesto.
It was April in Paris, several weeks before a big press conference where my client, a large but rapidly shrinking French computer company, would roll out a wonderful new computer, [...]
